Travel Trade Program

Hospitality/Tourism Business Management Development Program

Marketing management: a program for Canada's tourism industry [ Tourism is your business ]

The Commission has set out plans to make available maps of these sites, protect them by ensuring that they are included in spatial plans, and realise their potential for attracting a coastal tourism industry providing less precarious employment opportunities.

Investing in human capital and training, not just of professionals in direct contact with customers but above all of new managers, administrators and entrepreneurs is precisely what is needed to meet the challenge of achieving an effective tourist industry policy.

Points out that, as regions will continue to gain in importance in driving the economic agenda of the EU, local lending needs to be strengthened, and that this can be stimulated through strong regional banks; notes that regulation of the financial services industry should take into account the need to stimulate entrepreneurship and financing for SMEs, and that financial support for SMEs in cohesion policy should move towards venture capital finance, which would allow greater involvement of the banking sector and a more efficient use of structural funds;

7. Underlines the role of SMEs (in particular, those starting up in tourism, offering new tourist products or engaged in activities in new tourist areas or sectors) for the economic development of the tourism sector; emphasizes the need to improve their access to information on how they can benefit from available European financial instruments (such as FP7, IST programmes, Community fund programmes, JEREMIE);